Kings Club Dons A New Look For IPL 2012
Chennai Super Kings has kick started its fan engagement program for the upcoming season through ‘Kings Club’, the official fan club. The exclusive Club for the Chennai Super Kings fans has a lot more excitement to add with interesting packages and offers for its members.
The ‘Kings club’ launches the all new ‘Yellow Card’ for just Rs.100/-. This special offer is available till the 31st January 2012. All the fan needs to do is, log on to www.chennaisuperkings.com , fill up the registration coupon and send it to the specified address. The fan can also SMS KINGSCLUB space <name> space <email id> to 56161. For more details the fan can call 044 42120202 between 10.00am and 6.00pm on working days.
Every ‘yellow card’ membership will have the privilege of buying match tickets on priority, avail special deals on Chennai Super Kings merchandise and lucky members could also meet the players by being part of the Kings Club activities.
Sports fans in Chennai, Tamilnadu have always supported their home team. Taking the frenzied passion of the fans into account, The ‘Kings Club’ raises the bar by coming up with an attractive option that will give them an opportunity to show support & loyalty towards their home team.
Talking about the launch of the new membership drive, Mr. Rakesh Singh (Jt President ,Marketing) said, “A fan club is necessary to connect the fans spread across the globe with their team. It is a platform where our fans meet, discuss and provide feedback. After all, they are at the heart of everything that we do at Chennai super kings. ‘Yellow card’ is a reflection of our commitment to meet fan aspirations to be part of official fan club, even get opportunities to interact with team and also avail exclusive benefits."