06 March 2014
Friday 22 June 2007
Thwaites Raise A Glass To Lancashire Run Machine
The company organised a lavish evening for the Australian born star at Old Trafford to show their appreciation for the batsman, who was granted a benefit by the county this season.
Team mates Glen Chapple, Mal Loye and Gary Keedy showed their support at the glitzy event, which also featured Liverpool FC legend Jan Molby, who was guest speaker for the night.
Thwaites marketing manager Lee Williams said: “We were thrilled to sponsor Stuart’s benefit dinner and we couldn’t have wished for a better night.
“Stuart has been an integral part of Lancashire Cricket Club for a number of years and we were delighted to arrange an evening for him, which everyone enjoyed thoroughly.”
Daniel Thwaites Brewery’s Lancaster Bomber beer is a club sponsor for 2007 and Thwaites has built up a strong partnership with Lancashire in recent years.
Stuart added: “I’m very grateful for the support Thwaites has shown not only to myself, but previous and future Beneficiary’s of Lancashire County Cricket Club. I’ve played in front of packed Grounds before, but it’s humbling to have so many people attend this special dinner in my honour – it means a lot.”
Thwaites’ Lancaster Bomber Grass Roots award, which recognises the outstanding contribution of club individuals at the grass roots level, was also presented at the dinner.
This year’s winning club – Padiham Football Club won a cheque for £2007, in recognition of Thwaites’ bi-centenary year. Alan Smith, the winner of the award was given VIP status where he received the award from Stuart himself.
Lancashire County Cricket Club’s batsmen are also building a great partnership with Thwaites which promises to blossom as the season progresses. If any Red Rose batsman can match the company’s achievement of 200 not out, then the brewery will convert the total amount of runs into pounds for charity.
Another long-term sponsorship, Thwaites has been delighted with its support of the Northern League, the North Lancashire Cricket League & Cumbria Cricket.
Lee Williams added: “We’re now associated with cricket from grass roots to the first class arena but more importantly, the money we’re investing is being used to develop the next Stuart Law to hopefully graduate from local league to the International stage.”
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